Monday, February 21, 2011

hue & saturation - eyes.

Before                                                   After
I think this is quiet a subtle change, not an unrealistic change. 
Playing around with the saturation/hue tool - recolouring eyes. ^_^

The Noise, Evalution.


I have created two similar posters for this in class project. I am unsure which i prefer so feel free to give me your opinion if one catches your eye more than the other. 

Honestly, I feel that these could be much improved on with more experience and learning. Maybe make the poster a little more complex in design instead of being so simple. I do like the sound wave image which I found on Google Images & altered to fit in with the posters design. I went for simplicity with my poster. I am unsure if I've succeeded in this area. But all in all i am quiet happy - being a newbie to Photoshop and all. ^_^

changing colours.

Monaro:
I selected the blue Monaro to change it's colour.
Obviously, I changed it from Blue to purple. Woo Hoo! ^_^



Friday, February 18, 2011

my intro to illustrator. ^_^

Hello There Bloggers,
It's friday - i'm freezing & this is my first piece of art i created on illustrator. ^_^
One day i will be awesome at it.

Tuesday, February 15, 2011

The research continues.

I like this poster because of it's simplicity. I think something alike this would be a good poster. I would add images of the bands into the poster but keeping it simple & clean. Getting the reason for the poster across to the audience being the main objective, as well as catching their eye.

Research, Music Festival Poster.

 
Research: 
I've found this poster which i like the layout of and i think i would like to use a similar style for my own poster.  My alterations would include things such as a cleaner look. The use of simple sleek lines, brighter more eye catching colours, something that will attract more to a younger audience. I like that they have used unfussy fonts for the information which they are supplying to the intended audience as i think it gives them information easily.

Monday, February 14, 2011

questions on principles & elements - product development.

Question 1:  What are the primary principles of design?
Answer: Unity, Variety, Hierarchy, Dominance, Proportion & Balance.


Question 2: Find 5 logo's and describe them with reference to the primary principles.
LOGO 1: Cadbury Chocolate.
Description: The Cadbury logo's unity would be the colours. I think the only variety which it contains is also the colours, being purple and white. I believe the logo lacks dominance on it's product as it blends in with the products packaging. Hierarchy generally doesn't apply as your eye automatically goes to the entire logo. The dominant feature is the font. It's proportion and balance is good.


LOGO 2: Woolworths
Description: The Woolworths logo contains unity because of the fonts which are used, they are simple and clean.  The variety is the different colours which are used for the logo. Hierarchy with this logo would be the image and then the red text and finally the text bellow that. I think the dominance is the red "Woolworths" as it attracts the eye because of it's colour. It has good proportion and balance.


LOGO 3: Petbarn
Description: The unity of the image is it's colours. The variety is the images used (dog, cat, fish and bird). The hierarchy i think goes from the from the large font, the images and then smaller font. The dominant feature is the large black Petbarn. The proportion is good however, the balance may be a little out put weighing more to the right of the image because of the bottom wording not being center

LOGO 4: Gloria Jean's Coffees
Description: The unity of the logo is it's colours. The variety is the combination of an image and text. The hierarchy is from the top of the logo to the bottom. It's dominance would be the image. I think it's well proportioned. It may balance heavier on the top than the bottom, however i still think that it works well.



 LOGO 5: Betts Shoes
 Description: The unity of the image is it's colours. There is no real   variety unless you count the colours - brown and white differing. It does not really contain hierarchy. The entire logo is the dominance. It's proportion and balance is really good.

Question 3: What is the difference between symmetric and asymmetric balance?
 Answer: Symmetric balance is where elements are arranged the same or very similarly on either side of the central axis. Whereas, Asymmetrical balance is the art of creating balance using uneven numbers, sizes, or kinds of elements.

 Question 4: Describe the golden rectangle and what it's use is.
 Answer: The golden rectangle is a series of squares and lines drawn onto drawing, it's use is to assist to help organize and arrange elements.

Question 5: What is a tangible element of design and how does it differ to a conditional one?
Answer:  Tangible elements are shape, space, line, texture and type. Conditional elements are colour, value, size and volume.



Unity, Variety, Heirarchy & Dominance.

Add Subject: Calvin Klein, Euphoria
Unity: simplicity throughout the entire add. simple sleep lines.
Variety: Different colours are used for this add.
Hierarchy: Dress, product name, product image, couple.
Dominance: The dress is the dominant item to me.

Add Subject: Absolut Vodka
Unity:  repeated use of light colours for the background & surroundings. simple typeface used.
Variety: there is not a lot of variety in the image.
Hierarchy: the couple, the large text, the dog, the product, the smaller font at the bottom.
Dominance: the couple.
(I just simply love that the male is pregnant ^_^)

Add Subject: Holden Monaro
Unity: simple and neat fonts used in text.
Variety: in this image the variety would be the colours used in the image of the car.
Hierarchy: Car, bold font, normal bold font and then "Holdens great balls of fire".
Dominance: Obviously, the image of the car.

Thursday, February 10, 2011

computers and drawings.

DISCOVERY OF THE DAY,
My drawing skills are about as good as they have always been, which is really not terrific.
Luckily, i will have a lot more practice between now & then end of the year, so hopefully, fingers crossed - I will eventually get better! ^_^

Wednesday, February 9, 2011

woman's beer, & removing men's hair.

Hello There Blogger,

Creating a product name, sketch of product & magazine add.
Group: Matt, Luke & Me.

Today as a group we come up with great ideas for a "beer for women" and "men's hair removal cream". We named our beer "Pure Bliss" and our cream "Maxipower".

We now have some rough sketches of the bottle, tube, logos, & advertisements for a magazine.

All together, a productive first day. ^_^

Katelyn.